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A brand new investment
Permira's perceived lack of purpose was affecting their ability to raise funds. Using a new proposition of ‘Connect to Permira, Connect to Growth’, we created a new brand identity, sleek new website and thought leadership content to generated huge levels of new investment.
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48%
Increase in web visits
47%
Increase in page views
48%
Growth in time on page
€7.5bn
In new investment
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